ADAMA introduces a novel proprietary formulation technology that delivers improved penetration efficiency and excellent systemic movement in plants, resulting in higher efficacy in its prothioconazole-based products.

The novel fungicide formulation based on its own Asorbital Formulation Technology combines its unique mix of solvents and surfactants, creating a new and extraordinary carrier technology that increases efficacy to improve crop yield while reducing environmental impact.

ADAMA had its global roll-out of one of its self-produced prothioconazole-based products, SORATEL. This is the first product featuring the new Asorbital Formulation Technology and offers improved cereal and disease control compared to competitor products. Based on field trials conducted in the UK, SORATEL is up to 13% more effective against fusarium and up to 8% more effective against Septoria than the current market leader.

“This new Asorbital Formulation Technology is part of ADAMA’s commitment to listen to farmers in the field and deliver innovative products that improve crop yield while raising the bar for sustainability,’” said Walter Costa, Vice President of Marketing and Product Strategy at ADAMA.