On June 16, Sinochem Holdings held a Press Conference to announce the launch of its e-commerce platform (https://www.esinochem.com) in Beijing. As the world’s leading comprehensive chemical enterprise and the only central enterprise with chemical industry as core business, Sinochem Holdings will give full play to its industrial and technological advantages, and take a downstream application market-driven approach to provide an integrated solution for industrial customers.

Ning Gaoning, Chairman and Party Secretary of Sinochem Holdings, attended the Press Conference and delivered a speech. Li Fanrong, Director, President and Deputy Party Secretary, also gave a welcome address. All members of the leadership, heads of relevant departments from both headquarters and subsidiaries, and representatives of customers and partners attended the conference as well. The Conference was presided over by Yang Shihao, Deputy President and member of the Party group. The live streaming conference attracted a total of 33,000 people to watch online.

As one of the largest industrial products e-commerce platforms in China, the Sinochem Holdings’ e-commerce platform integrates more than 8,000 products and over 60,000 trademarks from nearly 100 production enterprises owned by Sinochem Holdings, forming 12 major industry solutions and 126 application solutions including agriculture and animal nutrition, transportation, electronics and electrics, new energy, construction and infrastructure, environmental engineering, medical healthcare, beauty and personal care, leather and textile, machinery manufacturing, energy chemicals, basic chemicals, etc., and a product service system tapping 6 major service areas including finance, logistics, testing, business, engineering, consulting, etc., covering life science, material science, petrochemical, environmental science, rubber tires, machinery and equipment, industrial finance and alike. As of now, the platform has already enrolled nearly 100,000 active enterprise-level certified customers during the trial operation.

Specific to the needs of customers and the market, the Sinochem Holdings’ e-commerce platform closely focuses on the aim of “refined management and precise sales & marketing strategies”, relies on its massive product portfolios and resources in the comprehensive chemical industry, and develops the synergistic advantages of its corporate network as well as follows the main direction of industry applications and solutions, to create value for customers through one-stop service and convenient and friendly transaction experience.

At the Press Conference, Ning Gaoning extended his sincere invitation to all potential and existing customers, encouraging them to purchase the one-stop procurement of high-quality products and services through Sinochem Holdings’ e-commerce platform. He mentioned that the launch of the platform would be a milestone for Sinochem Holdings as well as the whole industry. It is a window to promote integration and synergy, and to enable Sinochem Holdings’ products, services and solutions to reach out more customers and benefit the society. The platform offers not only products, but also community-based communication, dashboard charts such as trend information and industry services, etc. It is not only an e-commerce platform of Sinochem Holdings, but also a platform serving and leading the development of China’s chemical industry.

Ning Gaoning pointed out that at present, the proportion of online transactions in the chemical industry is not high till now due to the transaction characteristics of commodities and chemical products as well as brand influence. The launch of Sinochem Holdings’ e-commerce platform will take innovative products and technologies as the carrier to continuously introduce new products to the market and customers, an excellent opportunity for the chemical industry to build brand awareness. In addition, enterprises and customers can organically connect to each other via the platform, and the entire process of consultation, price comparison, negotiation, payment, and transaction can be completed digitally, which significantly shortens the transaction process of the traditional chemical industry, and provide opportunities for enterprises to reach out more consumers. It is a customer-orientated approach that provides opportunities for organizations to help their customers faster, to know their customers better and to wow their customers everywhere. At the same time, it provides chances to collect customer feedbacks and suggestions, and encourages enterprises to continuously produce “strategic products”, so as to achieve mutual benefits and win-win results and develop together.

Ning Gaoning said that since the establishment of Sinochem Holdings a year ago, the company has continuously forged integration and convergence, and achieved fruitful results. It has achieved not only remarkable benefits at the operational level, but also gradually established the industrial chain and internal coordination. It has created a newly integrated and comprehensive chemical enterprise following the logic of technology and products. Today, the launch of the e-commerce platform marks an important step for the company to promote the strategy of “online Sinochem, digital Sinochem, and intelligent Sinochem”. In the next step, Sinochem Holdings will further apply digital technology to various aspects of enterprise management, production operation, technology research and development, etc., to build itself into a digital and intelligent world-class comprehensive chemical enterprise, and join hands with customers to promote the high-quality development of the chemical industry featuring being safer, smarter and more efficient.

Li Fanrong mentioned that as an important part of the implementation of “Online Sinochem” digital transformation strategy of Sinochem Holdings, the launch of this e-commerce platform fully reflects the synergy effect empowered by the company’s business integration. Moving forward, this platform will adhere to the “customer-centric” philosophy, build a marketing ecology between internal and external, upstream and downstream enterprises, develop a community in the industry chain, and create value for customers with useful products and better services.

At the Press Conference, COFCO, Nantong Xingchen and Huawei delivered speeches as representatives of customers, settled enterprises and partners respectively.